fabuloso
Not everyone has time to clean every day. Fabuloso keeps things cleaner for longer so you don't have to worry about it. Leaning into the perception that social media is not real we made a headline driven social and digital campaign highlighting that Fabuloso is real cleaner for real life. #GetReal
outdoor digital
We made a series of outdoor digital ads and engaging social posts along with coasters that we sent as direct mailers and to bars around Los Angeles and New York. We even made pint glasses with a headline that changes when a beverage is poured into them. We gave away these to loyal customers on social media to promote engagement across IG, Facebook, Twitter (x), and TikTok.
coasters
Pint Glass